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Publisher Partnerships
Job Description - Publisher Partnerships
- Salary: As per industry standards
- Employment Type: Full Time
- Job Location: Gurugram, Haryana
Roles and Responsibilities:
- Collaborate with Publisher Development & Account Management teams to align goals & objectives.
- Build & deliver publisher reports to publishers & internal teams.
- Technical aptitude to overcome any technical issues with integration.
- Leading the Account Management team through implementing strategies, reports, internal/external meetings, growth initiatives, etc.
- Source new publishers and drive business through them.
- Communicate & work closely with our publisher network worldwide to manage relationships towards profitability.
- Monitoring campaigns, campaign delivery, fill rates, payouts, & all other statistics with the publishers.
- Work with the ad operations team for campaign alignment.
- Good Knowledge of Affiliate Platforms, Affiliate practices, and Tracking Platform.
- Campaign execution, monitoring, and reporting in an individual capacity.
- Driving revenue and achieving monthly and quarterly targets.
- Regular relationship building with all partners.
- Sharing regular reports as per requirements, understanding performance matrix, and communicating the same to traffic partners.
- Help traffic partners monetize their inventories via the right offers.
- Validation Reporting.
- Attending 5-10 meetings in a month.
- Email Marketing, Performance Marketing (CPL/CPS/CPA), Campaigns Onboarding and Delivery, Publisher Acquisition, Publisher Management and Affiliate Marketing.
Requirements/Skills we’re looking for:
- 5-10 years previous work experience in the Mobile/Web Marketing Industry.
- Proven track record of communicating with publisher clients to increase revenue & profitability.
- Ability to communicate strategy and information to publisher clients & internal teams.
- Process knowledge of publisher ad servers including but not limited to DSPs & Exchanges.
- Proactive, solid work ethic and can execute focused and productive work in a startup environment.
- Ability to multi-task multiple projects & processes with great attention to detail.
- Friendly, transparent, team-player attitude.
- Proven analytical & strategic problem-solving skills.
- Understanding of CPL/CPA Mode of Operations.
- Media buying/affiliate marketing.
- Plan and formulate monthly targets.
- Acquiring Publishers, along with exploring and expanding inventory.
- 3+ years experience in managing affiliates.
